MBA in Digital Marketing
Amity University
- Online Mentorship
- 24 Months
- Career Support
Amity University Online's MBA in Digital Marketing is designed for professionals who seek to deepen their expertise in digital marketing and gain a comprehensive understanding of the digital marketing landscape. This two-year program blends academic rigor with practical application, offering students insights into SEM, SEO, SMM, and marketing analytics. Students will learn how to harness digital channels to drive business growth, manage brand strategy, and effectively engage customers in a digital world. The program's flexible learning environment allows professionals to study at their own pace while gaining skills that are immediately applicable in the workplace.
Key Points:
Globally Recognized Curriculum: Learn digital marketing strategies that are recognized worldwide and applicable in any market.
Live Classes and Expert Interaction: Benefit from daily live classes by global faculty and regular interactions with digital marketing experts.
Practical Learning Experience: Engage with case studies and hands-on projects that reflect real-world digital marketing challenges.
Career Support and Networking: Gain access to dedicated career support and an extensive alumni network to enhance career opportunities.
Diverse Peer Learning: Study alongside peers from over 80 countries, enriching your learning experience through diverse perspectives.
Career Counseling
This certificate verifies your mastery in digital marketing, reflecting your ability to strategically navigate and succeed in the digital marketplace, equipped with advanced knowledge.
Career Prospects
Digital Marketing Manager: Oversee digital marketing strategies across various platforms, including social media, PPC, SEO, and email marketing.
SEO/SEM Specialist: Specialize in search engine optimization and search engine marketing to increase the online visibility of a business.
Content Marketing Manager: Develop content strategies, oversee content creation, and measure the impact of content marketing efforts.
Social Media Marketing Expert: Manage and grow a company's presence on social media platforms, strategize content publication, and engage with the community.
Digital Brand Manager: Build and maintain brand identity online, manage digital consumer experiences, and strategize digital campaigns that align with the brand’s objectives.
Marketing Analyst/Strategist: Use data analytics to inform marketing strategies, measure the effectiveness of marketing campaigns, and optimize future marketing efforts.
E-commerce Manager: Oversee online sales strategies, manage the e-commerce website, and optimize the customer shopping experience.
Customer Relationship Manager: Develop CRM strategies to enhance customer engagement, retention, and loyalty using digital tools.
Digital Project Manager: Lead digital projects, ensuring they meet business requirements, stay within budget, and are completed on time.
Digital Marketing Consultant: Provide expert advice to businesses on how to maximize their online presence and marketing efforts.
Course Syllabus
Semester 1:
Semester 2:
Semester 3:
Semester 4:
Specializations:
Frequently Asked Questions
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